That is the headline from La Prensa today and when you look at the overall numbers it appears to be correct. But of course one has to look more carefully at the numbers to determine what is really going on.
We tourism operators in the interior of the country would question how tourism can be up and yet all of our businesses are down? You would think that we would all be experiencing higher occupancy rates, but just the opposite is true. Of course the recent flooding in the area has had a dramatic affect on Boquete business to the downside, but I am getting reports from other areas of the country that they are NOT experiencing any increase in tourism either and they have seen a significant drop in visitors from North America.
I don't doubt the numbers, but I doubt the use of the word tourist should apply to these many visitors. It is to the benefit of politicians to attribute the increase to their efforts so calling everyone tourists makes things appear as though those efforts are working. For example, the 99,000 "tourists" who entered through Paso Canoa on the border with Costa Rica are mostly Costa Ricans coming to do shopping in David or heading to the city or free zone. Very few "tourists" enter through this point because most tourist travel by air and not by bus between Costa Rica and Panama.
As I have stated before, most of the people who come through Tocumen airport are here for business purposes or to visit family in the country and not here to go site seeing and vacationing as the ATP would have you believe.
It is very important to understand the differences between visitors and tourists in Panama because it helps to determine the type of marketing Panama should be doing and it helps investors make decisions on where and what kind of of tourism projects to develop.
Excerpts La Prensa:
The number of tourists who visited Panama from January
to October 2008 amounted to 1.23 million, showing an increase of
153,000 or 14.2 percent compared to the same period last year,
according to the national tourism authority.
In October alone, 25,000 more tourists entered Panama
compared to the same month last year, representing a growth of 25.4
percent. Especially noteworthy was the figure of tourists entering by
sea, which, coinciding with the October launching of the new cruise
season, increased 83.5 percent in comparison to October 2007. This,
despite an accumulated decrease by 12.2 percent in tourist arrivals by
sea for the year.
Meanwhile, the transit of tourists by land through
Paso Canoa, on the country’s border with Costa Rica, saw a rise of 13.9
percent, exceeding 99,000 visitors between January and October.
The main route of entry, nonetheless, continues to be
the Tocumen airport, which welcomed 926,000 visitors, or 75 percent of
the total number of tourists, during the first 10 months of the year.
This data seems to suggest that Panamanian tourism is
not being affected by the global economic crisis, at least not at the
moment. In fact, between August and October, when the financial crisis
heightened, the arrival of tourists to Panama was 342,562, 19.7 percent
higher than the same period last year.
On Thursday, Panama received its 1.5 millionth tourist
for 2008. Tourism Deputy Director Carl-Fredrik Nordström predicts the
arrival of another 100,000 tourists by December’s end.
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